By Anatoly Guin and Mark Barkan, 90 pp.

This is a book about CREATIVE THINKING in education...a long-lost art among teachers and professors. It reveals the secret to what it takes to make a person a "go to" person who is ALWAYS IN DEMAND in the modern world. The SUCCESS FACTOR is written simply and clearly and captures the reader from the first to the very last page. The Factors taught in this amazing book work anywhere in the world.

"A fundamental contradiction of mass education; each student is an individual and has interests of his or her own; but for the classroom to work, the entire body of students must be engrossed in the subject at hand."